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Course Outline

Day 1


Module 1: Canva and AI in Practice

  • Exploring the Canva interface and fundamental tools
  • Magic Design – automated layout creation
  • Magic Write – rapid generation of copy and advertising taglines
  • Practical task: a basic project comparing manual efforts against AI assistance

Module 2: AI-Enhanced Content and Graphics

  • Refining text layout and styling
  • Tailoring communication styles for various platforms (social media, presentations, advertising)
  • Utilising the AI Background Remover and ensuring brand colour consistency
  • Exercise: designing a coherent set of graphics and content for a specific channel

Day 2


Module 3: Generating and Modifying Assets

  • Crafting illustrations and graphics from textual prompts
  • Smart Resize – seamless format adaptation
  • Exporting and optimising assets for distribution (social media, web, presentations)
  • Case study: transforming a single concept into multiple formats

Module 4: Final Project

  • Developing a mini visual campaign using the AI tools acquired
  • Ensuring quality control and visual consistency
  • Presenting projects and reviewing industry best practices

Requirements

Practical Application of Canva and AI is an intensive two-day programme designed for individuals seeking to produce engaging and professional visual content. The course covers Canva’s pivotal features alongside AI-powered utilities, ranging from text and graphic generation to automated format adaptation. It culminates in a mini visual campaign, which each participant will conceptualise and design independently.

 14 Hours

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