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Course Outline

  • Module 1
    Introduction: Grasping core principles and definitions.
  • Module 2
    The Impact of Customer Experience: Driving differentiation, retention, and innovative customer acquisition methods.
  • Module 3
    The CX Framework™: Leveraging our unique framework to drive CX Excellence.
  • Module 4
    The Customer Journey: Understanding customer personas and the five steps to effective journey mapping.
  • Module 5
    CX in Action: Exploring how employee engagement and digital innovation transform your CX.
  • Module 6
    Four Stages to CX Excellence: Crafting your CX strategy for immediate organizational implementation.

Requirements

Who Is This Course For?

Our CX courses are designed for a diverse audience, ranging from junior staff to senior executives, including CEOs. This entry-level Professional Certificate is highly beneficial for professionals at any stage of their business journey.
The course is particularly relevant for customer-facing teams, team leaders, and dedicated customer advocates.

 14 Hours

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